User Experience Performance Single Region Diagnostic Results

Webpage: https://www.kao.com

Device: Desktop Computer

Region: United States East (Virginia)

Single Region Score

65
Page Performance Needs Improvement
A total of 22 improvements can achieve a higher score
LCP request discovery

Optimize LCP by making the LCP image [discoverable] from the HTML immediately, and [avoiding lazy-loading]

Minify JavaScript

Minifying JavaScript files can reduce payload sizes and script parse time. [Learn how to minify JavaScript].

Serve images in next-gen formats

Image formats like WebP and AVIF often provide better compression than PNG or JPEG, which means faster downloads and less data consumption. [Learn more about modern image formats].

Avoid serving legacy JavaScript to modern browsers

Polyfills and transforms enable legacy browsers to use new JavaScript features. However, many aren't necessary for modern browsers. For your bundled JavaScript, adopt a modern script deployment strategy using [module/nomodule feature detection] to reduce the amount of code shipped to modern browsers, while retaining support for legacy browsers. [Learn how to serve modern JavaScript]

Issues were logged in the `Issues` panel in Chrome Devtools

Issues logged to the `Issues` panel in Chrome Devtools indicate unresolved problems. They can come from network request failures, insufficient security controls, and other browser concerns. Open up the Issues panel in Chrome DevTools for more details on each issue.

Render blocking requests

Requests are blocking the page's initial render, which may delay LCP. [Deferring or inlining] can move these network requests out of the critical path.

Reduce unused JavaScript

Reduce unused JavaScript and defer loading scripts until they are required to decrease bytes consumed by network activity. [Learn how to reduce unused JavaScript].

Layout shift culprits

Layout shifts occur when elements move absent any user interaction. [Investigate the causes of layout shifts], such as elements being added, removed, or their fonts changing as the page loads.

Browser errors were logged to the console

Errors logged to the console indicate unresolved problems. They can come from network request failures and other browser concerns. [Learn more about this errors in console diagnostic audit]

Enable text compression

Text-based resources should be served with compression (gzip, deflate or brotli) to minimize total network bytes. [Learn more about text compression].

Uses third-party cookies

Chrome is moving towards a new experience that allows users to choose to browse without third-party cookies. [Learn more about third-party cookies].

Links are not crawlable

Search engines may use `href` attributes on links to crawl websites. Ensure that the `href` attribute of anchor elements links to an appropriate destination, so more pages of the site can be discovered. [Learn how to make links crawlable]

Reduce unused CSS

Reduce unused rules from stylesheets and defer CSS not used for above-the-fold content to decrease bytes consumed by network activity. [Learn how to reduce unused CSS].

Largest Contentful Paint element

This is the largest contentful element painted within the viewport. [Learn more about the Largest Contentful Paint element]

Minify CSS

Minifying CSS files can reduce network payload sizes. [Learn how to minify CSS].

Document request latency

Your first network request is the most important. Reduce its latency by avoiding redirects, ensuring a fast server response, and enabling text compression.

Improve image delivery

Reducing the download time of images can improve the perceived load time of the page and LCP. [Learn more about optimizing image size]

Third parties

Third party code can significantly impact load performance. [Reduce and defer loading of third party code] to prioritize your page's content.

Preload Largest Contentful Paint image

If the LCP element is dynamically added to the page, you should preload the image in order to improve LCP. [Learn more about preloading LCP elements].

Eliminate render-blocking resources

Resources are blocking the first paint of your page. Consider delivering critical JS/CSS inline and deferring all non-critical JS/styles. [Learn how to eliminate render-blocking resources].

Properly size images

Serve images that are appropriately-sized to save cellular data and improve load time. [Learn how to size images].

Avoid multiple page redirects

Redirects introduce additional delays before the page can be loaded. [Learn how to avoid page redirects].

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