Webpage: https://www.ashland.com
Device: Desktop Computer
Region: United States West (Oregon)
Single Region Score
Chrome is moving towards a new experience that allows users to choose to browse without third-party cookies. [Learn more about third-party cookies].
Consider lazy-loading offscreen and hidden images after all critical resources have finished loading to lower time to interactive. [Learn how to defer offscreen images].
Layout shifts occur when elements move absent any user interaction. [Investigate the causes of layout shifts], such as elements being added, removed, or their fonts changing as the page loads.
Low-contrast text is difficult or impossible for many users to read. [Learn how to provide sufficient color contrast].
Minifying CSS files can reduce network payload sizes. [Learn how to minify CSS].
Labels ensure that form controls are announced properly by assistive technologies, like screen readers. [Learn more about form element labels].
Text-based resources should be served with compression (gzip, deflate or brotli) to minimize total network bytes. [Learn more about text compression].
Image formats like WebP and AVIF often provide better compression than PNG or JPEG, which means faster downloads and less data consumption. [Learn more about modern image formats].
Your first network request is the most important. Reduce its latency by avoiding redirects, ensuring a fast server response, and enabling text compression.
Third-party code can significantly impact load performance. Limit the number of redundant third-party providers and try to load third-party code after your page has primarily finished loading. [Learn how to minimize third-party impact].
Serve images that are appropriately-sized to save cellular data and improve load time. [Learn how to size images].
Informative elements should aim for short, descriptive alternate text. Decorative elements can be ignored with an empty alt attribute. [Learn more about the `alt` attribute].
Minifying JavaScript files can reduce payload sizes and script parse time. [Learn how to minify JavaScript].
Search engines may use `href` attributes on links to crawl websites. Ensure that the `href` attribute of anchor elements links to an appropriate destination, so more pages of the site can be discovered. [Learn how to make links crawlable]
Reduce unused JavaScript and defer loading scripts until they are required to decrease bytes consumed by network activity. [Learn how to reduce unused JavaScript].
Optimized images load faster and consume less cellular data. [Learn how to efficiently encode images].
Some third-party embeds can be lazy loaded. Consider replacing them with a facade until they are required. [Learn how to defer third-parties with a facade].
A large DOM will increase memory usage, cause longer [style calculations], and produce costly [layout reflows]. [Learn how to avoid an excessive DOM size].
Issues logged to the `Issues` panel in Chrome Devtools indicate unresolved problems. They can come from network request failures, insufficient security controls, and other browser concerns. Open up the Issues panel in Chrome DevTools for more details on each issue.
Adding discernable and accessible text to input buttons may help screen reader users understand the purpose of the input button. [Learn more about input buttons].
Link text (and alternate text for images, when used as links) that is discernible, unique, and focusable improves the navigation experience for screen reader users. [Learn how to make links accessible].
If a page doesn't specify a `lang` attribute, a screen reader assumes that the page is in the default language that the user chose when setting up the screen reader. If the page isn't actually in the default language, then the screen reader might not announce the page's text correctly. [Learn more about the `lang` attribute].
Third party code can significantly impact load performance. [Reduce and defer loading of third party code] to prioritize your page's content.
Resources are blocking the first paint of your page. Consider delivering critical JS/CSS inline and deferring all non-critical JS/styles. [Learn how to eliminate render-blocking resources].
This is the largest contentful element painted within the viewport. [Learn more about the Largest Contentful Paint element]
Touch targets with sufficient size and spacing help users who may have difficulty targeting small controls to activate the targets. [Learn more about touch targets].
Reduce unused rules from stylesheets and defer CSS not used for above-the-fold content to decrease bytes consumed by network activity. [Learn how to reduce unused CSS].